Data-Driven Internet Marketing
Internet marketing can sometimes seem like an awesome magic trick – you see others pulling a rabbit from a hat, but when you try it, all you get are half-eaten carrots.
So what’s the secret?
Chicago Style SEO can show you the logic behind the mystery. We understand the vital role the internet plays for businesses and can help you improve every dimension of your online presence. From search engine optimization to pay-per-click advertising to strategic website building, our comprehensive and customized approach will make your business a master magician of the internet, and in the end, you’ll have more rabbits than you’ll know what to do with.
The Mission
- Create holistic, customized solutions that are effective and measurable.
- Collaborate and constantly communicate with our clients to reach their goals.
- Train our clients and allow them to work as much or as little as they choose.
- Align our fee structure with our client’s goals.
- Facilitate transparency in all that we do.
The Background
The Beginning
The formation of Chicago Style SEO began years ago and galaxies away in the gaseous fog of a local real estate company. It was a vacuum of internet marketing where Rod was the operations manager and Ben soon joined as the marketing director. Ben immediately rebuilt the company’s website and initiated SEO and link building, and the real estate company subsequently enjoyed an incredible boost in its online presence, all amidst a very competitive keyword market. Ben started teaching Rod the specifics behind SEO and the dust clouds began taking shape.
The Big Bang
The Lincoln Park Chamber of Commerce asked Rod to give a small seminar on SEO and the spark was lit. Rod recruited Ben to accompany him for the talk, after which they received numerous requests for internet marketing help. They decided this would be a great opportunity for a side project and built a website called Chicago Style SEO, choosing the name so they could remain a local company that businesses could trust and meet in person. Referrals began pouring in and the young SEO cosmos expanded.
Cosmic Shifts
Celestial bodies collided, and the real estate company where Rod and Ben worked was subsumed by a larger company. Rod and Ben left to do internet marketing for different Chicago agencies, continuing to hone their craft with Adwords, SEO, banners, and other online tools. Ben became head of analytics for the Alzheimer’s Association, coordinating communication and data between hundreds of affiliate websites, while Rod managed the internet business of a rental agency.
Stars Align
Their distant orbits converged again as they reunited to take a serious, full-time run at Chicago Style SEO. The company incorporated in March of 2009. Rod began working on it from home, while Ben balanced another job with night and weekend work on the company. The work load increased as they saw continued success with more and more referrals. By September of 2010, the company was stable enough for Ben to leave his other job and partner full-time with Rod on Chicago Style SEO as their lone, full-fledged business.
Life as We Know It
Today, Chicago Style SEO is its own thriving universe that operates from the same Lincoln Park office it moved to in October, 2010. The company has grown from an early staff of part-timers and interns to a group of full-time SEO specialists working on a variety of client projects, both big and small. Each client receives personalized treatment for their internet business goals, from SEO implementation to strategic website building. The folks at Chicago Style SEO have a passion for helping businesses stay relevant and visible in the constantly shifting online world. They have also single-handedly kept a neighborhood Indian restaurant open on Fridays.
Read more about our team…
and about our partners…
