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"Since working with Chicago Style SEO, we have seen an unprecedented 300% increase in traffic and should end at over 400% increase in revenue over last year!"- Josh Lipton CEO Bike Trailer Shop
Chicago Style SEO Blog
Expanded Google Personalized Search…What Does It Mean for SEO?
On Friday Google announced they are going to, in their own words,
…help people get better search results by extending Personalized Search to signed-out users worldwide, and in more than forty languages. Now when you search using Google, we will be able to better provide you with the most relevant results possible.
This means that they are going to track [...]
December 7, 2009 1 Comment
Long Tail Keywords Can Wag the Dog
You’ve probably heard of long tail keywords, but may not know what they are or what they can do for you. Here are the answers to all your long tail keyword questions.
December 3, 2009 1 Comment
Is Bing Censoring Questions About Microsoft?
So, I decided to do a little experimenting on my own. I opened up a Google search tab and a Bing search tab. My first question was if Google would disrespect it self? Would it serve up the mud people were flinging at it, which from the experiment above Microsoft wasn’t willing to do. I thought about the most common criticism of Google and typed it in, “is google too powerful?”
June 25, 2009 53 Comments
Bing Local Now Allows Local Listings Confirmation By Phone, But Not If You’ve Asked for a Postcard
When Bing first came out, we at Chicago Style SEO immediately went in to claim our local listings (as everyone concerned with their web site’s SEO should do for all search engines and directories). I was a bit displeased when I went in to find that Bing was going to mail me a postcard with [...]
June 24, 2009 12 Comments
7 Steps to Shopping Cart Checkout Optimization
If you get 1000 visitors a day to your site and 2% convert into customers, you will have 20 customers a day. At Chicago Style SEO, we are obviously proponents of always looking to increase your relevant traffic, but at a certain point, it becomes much more efficient to work on increasing your conversion rate. [...]
February 12, 2009 4 Comments
Google Adwords Professional Qualified Company
First of all, congrats to Rod Holmes for passing the Adwords Professional test. He actually passed it last week, but there was a minor snafu on the back end getting the credit to show on our account. Thanks to the help of a very friendly Adwords team member, we managed to get the reporting fixed.
Adwords [...]
January 28, 2009 1 Comment
Web Designers Suck at Semantic Markup!
Yeah, I’m talking about you.
I have been looking at quite a lot of source code from websites lately, and I’m struck by just how rampant bad semantic markup is on the web. I’m not talking about whether sidebar headers should be H3 or H4; I’m seeing whole sites with the same title (or none at [...]
January 20, 2009 9 Comments
Ben Robinson Now A Certified Google Advertising Professional
All of us at Chicago Style SEO would like to congratulate Ben Robinson for completing the last step in becoming a Certified Google Adwords Professional: Ben passed Google’s rigorous exam last Wednesday.
Actually, Ben said that the test wasn’t that tough; we chalk that up to not only his years of working in the industry, gaining [...]
January 12, 2009 1 Comment
SEO in the Bicycle Industry: A Case Study
2008 has been a very good year for Wandertec, Inc. :
They have seen traffic increase on their flagship store, Bike Trailer Shop, by over 300% and overall sales are expected to surpass 400% (in comparison to 2007).
In the midst of a flailing economy, they have hired 3 full-time employees with plans to begin [...]
January 5, 2009 1 Comment
The Importance of Google Universal Search
On May 16, 2007, Google announced the beginning of universal search:
Google’s vision for universal search is to ultimately search across all its content sources, compare and rank all the information in real time, and deliver a single, integrated set of search results that offers users precisely what they are looking for. Beginning today, the company [...]
December 14, 2008 No Comments
