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SEO Basics Webinar

Basic SEO Webinar Video & Deck

I’d like to thank everyone who attended our first ever Internet Marketing Sandwich—Learn Over Lunch. The topic was SEO Basics and we had a really good turnout. Below are the two take-aways from the webinar: we recorded the webinar so below is the video as well as links to download the presentation slides in various formats. SEO Basics […]

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Fortnight Feature No. 18 — (Not Provided)

A lot of things have shaken up the SEO world, but none have done so with such universal force as Google’s rapid incorporation of ‘(not provided)’, a shorthand reference to their withholding of keyword search data from webmasters. This change has inspired a lot of theories about the motivation behind it — some folks think […]

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Five iOS 7 Features Marketers Should Know About

It’s that time of year again, when people huddle up next to a warm fire after going Apple picking with their loved ones at their local Apple store. Nothing says fall like a freshly baked iPhone operating system. So as everyone is getting a taste of the new flat design and parallax motion, marketers have […]

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Internet-marketing-sandwich

Internet Marketing Sandwich

Learn SEO Over Lunch Join our partner Rod Holmes for a free lunchbreak webinar on October 8th and learn all about the basics of SEO. For more info, check out the sign-up page here.

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online reviews

Get More Reviews for your Local Business

Gaining exposure in a competitive local market is a challenging task. A large part of raising your local profile and getting noticed by local customers (and Google Maps) is to have reviews on sites like Yelp, Google+ and Foursquare.  An estimated 85% of people look at online reviews to determine whether a local business is […]

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web design labyrinth

Fortnight Feature No. 17 – Web Design

Web design presents about as many topics and angles of discussion as there are ways to pluck a chicken, cook an egg, or skin a cat. In this particular instance, we want to focus specifically on the set of issues that may be presented to a business in the process of redesigning their website, or […]

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Fortnight Feature No. 16 — Reputation Management

It’s taken some time for the population to realize that managing one’s identity online is no longer a choice — you will exist online in some fashion or another whether by your doing or another’s. After you’ve accepted this reality, that there will be a parallel version of yourself (or your business) floating around online, […]

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Ladies Love Link-Builders—SEO Outreach Tactics Inspired by OkCupid

I should probably preface this post with a warning: I’ve never had much luck with relationships. My dating record reads like a scorecard from a bad game of bowling—not a lot of exes. Take anything I have to say about internet dating with a grain of salt. That said, isn’t it interesting how the tactics […]

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Fortnight Feature No. 15 — Blog Comments

Businesses everywhere will harp on the necessity to engage your customers in a “conversation” or to try and build “relationships” with them. Promoting comments on your blog articles is a surefire way to achieve this constructive goal, right? Then you journey deep into the heart of darkness: “Check the vidz on my site! Work from […]

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Is Google Evil? An Interview with Immanuel Kant’s Ghost

Is it just me, or has there been a recent uptick in Internet marketers cursing Google’s name while ripping fistfuls of hair from their neurotically swaying heads? Maybe this is over the top, but at this rate, SEO firms will soon look like they’ve been lifted from the pages of “One Flew Over the Cuckoo’s […]

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