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•All Things Internet Marketing
13
Jan

Local Search Volume vs. Global Monthly Search Volume

By • January 13, 2010 • Search Engines • 4 Comments

Last spring Google added a new column to their keyword tool inside of AdWords: Local Search Volume. We have added this data to the keyword research data we send to our clients. And, as you would expect our clients ask what the difference is between the Local and Global columns. What’s the Difference Between Local [...]

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07
Dec

Expanded Google Personalized Search…What Does It Mean for SEO?

By • December 7, 2009 • Search Engines • 1 Comment

On Friday Google announced they are going to, in their own words, …help people get better search results by extending Personalized Search to signed-out users worldwide, and in more than forty languages. Now when you search using Google, we will be able to better provide you with the most relevant results possible. This means that they are going [...]

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03
Dec

Long Tail Keywords Can Wag the Dog

By • December 3, 2009 • Internet Marketing Strategies • 1 Comment

You’ve probably heard of long tail keywords, but may not know what they are or what they can do for you. Here are the answers to all your long tail keyword questions.

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25
Jun

Is Bing Censoring Questions About Microsoft?

By • June 25, 2009 • Search Engines • 63 Comments

So, I decided to do a little experimenting on my own. I opened up a Google search tab and a Bing search tab. My first question was if Google would disrespect it self? Would it serve up the mud people were flinging at it, which from the experiment above Microsoft wasn’t willing to do. I thought about the most common criticism of Google and typed it in, “is google too powerful?”

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24
Jun

Bing Local Now Allows Local Listings Confirmation By Phone, But Not If You’ve Asked for a Postcard

By • June 24, 2009 • On Site SEO • 13 Comments

When Bing first came out, we at Chicago Style SEO immediately went in to claim our local listings (as everyone concerned with their web site’s SEO should do for all search engines and directories). I was a bit displeased when I went in to find that Bing was going to mail me a postcard with [...]

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12
Feb

7 Steps to Shopping Cart Checkout Optimization

By • February 12, 2009 • On Site SEO • 6 Comments

If you get 1000 visitors a day to your site and 2% convert into customers, you will have 20 customers a day. At Chicago Style SEO, we are obviously proponents of always looking to increase your relevant traffic, but at a certain point, it becomes much more efficient to work on increasing your conversion rate. [...]

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28
Jan

Google Adwords Professional Qualified Company

By • January 28, 2009 • SEO News • 1 Comment

First of all, congrats to Rod Holmes for passing the Adwords Professional test.  He actually passed it last week, but there was a minor snafu on the back end getting the credit to show on our account. Thanks to the help of a very friendly Adwords team member, we managed to get the reporting fixed. [...]

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20
Jan

Web Designers Suck at Semantic Markup!

By • January 20, 2009 • On Site SEO • 13 Comments

Yeah, I’m talking about you. I have been looking at quite a lot of source code from websites lately, and I’m struck by just how rampant bad semantic markup is on the web. I’m not talking about whether sidebar headers should be H3 or H4; I’m seeing whole sites with the same title (or none [...]

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12
Jan

Ben Robinson Now A Certified Google Advertising Professional

By • January 12, 2009 • SEO News • 1 Comment

All of us at Chicago Style SEO would like to congratulate Ben Robinson for completing the last step in becoming a Certified Google Adwords Professional: Ben passed Google’s rigorous exam last Wednesday. Actually, Ben said that the test wasn’t that tough; we chalk that up to not only his years of working in the industry, [...]

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05
Jan

SEO in the Bicycle Industry: A Case Study

By • January 5, 2009 • SEO Case Studies • 2 Comments

2008 has been a very good year for Wandertec, Inc. : They have seen traffic increase on their flagship store, Bike Trailer Shop, by over 300% and overall sales are expected to surpass 400% (in comparison to 2007). In the midst of a flailing economy, they have hired 3 full-time employees with plans to begin [...]

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